Hi! I’m Irina!
I’m a designer + creative who’s passionate about beautiful aesthetics, great user experience, and meaningful connections
Let me guess: You want to be seen as an expert in your industry, attract your dream clients and charge your worth with confidence.
You’re an ambitious, capable, smart, and determined goal-getter willing to do the work. Yet sometimes, it can feel like an uphill battle. But here’s the deal: You don’t have to do it alone. I know you’re smart enough to create your logo or website – but let me help you out here.
WE ALL KNOW: TIME IS MONEY, MY FRIEND.
And I’m sure if you invest all that time into doing something YOU love and excel at instead – the return on investment will be so much greater. (And as entrepreneurs, we love a good ROI, right?)
Here is the thing…
I founded Sofistico Studio because I noticed a crucial thing lacking from a lot of small business brands & websites I saw online – they were made to look pretty, not to attract the right audience.
They were completely missing the mark.
That’s exactly where my special skillset kicks in.
With my degree in Business, my experience as a UI/UX Designer, and my knowledge as a Graphic Design educator I’m here to help you create results, not just a pretty picture.
After working with me, my clients reported tripling the inquiries coming through their website, starting a waiting list for their services, and have their ideal clients reaching out to them with: “As soon as I saw your website, I KNEW you are the only one that can really understand and solve my problem.”
Because THAT’S the power of thoughtful and strategic design.
Let’s see what great design can do for your business!
Now for the important stuff
Get to know me personally…
Started my solopreneur adventure in January 2020 with zero idea the world will come crashing down basically a couple of weeks later.
Finally married my best friend & the man of my dreams in June 2021!
Had to postpone our wedding in 2020 due to the COVID-19 pandemic.
My favorites 
Guilty Pleasure
Bag of gummy bears
Favorite author
Brené Brown
Comfort food
Cinnamon Rolls
Drink of choice
Vanilla Latte
City I Adore
London <3
Like my vibe?
Book the spot on my calendar
I would love to meet you! Let’s chat about all things business and design and join forces to develop your new branding and website that you will be proud to show off.